POPUNDERS: DECODING THE HIDDEN ADS YOU SEE (AND DON'T)

Have you ever experienced a strange pop-up window suddenly showing up on your screen while surfing the web? It might be a popunder, an marketing tactic that often slips past. These ads appear in a new window behind your current tab, rarely interfering with your browsing experience. Popunders are created to be quiet, making them tricky to spot. The